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Step 1 of 2

THE STRATEGIES

Each system has already been tested, optimized, and deployed.

Precision Sales

Shadow Messenger

Your stealth sales operator. Auto-DMs, cold emails, and LinkedIn outreach that feel personal and convert.

Follow-Up Ghost

Never forgets a lead. Stays on them relentlessly—follows up until they close or walk away.

Pipeline Phantom

Sales doesn’t sleep. Moves leads through your CRM automatically, updating statuses, setting reminders.

Echo Closer

The best dealmaker in the room. AI-crafted email responses that handle objections, follow-ups, and negotiations.

Command Center

Titan Payroll

The strongest system in the game. Processes timecards, payroll, and invoices without human review.

Greenlight

No more “waiting for approvals.” Contracts, invoices, and expenses auto-approved based on pre-set rules.

Sentinel

AI-powered meeting memory. Listens, extracts action items, and emails your team so no one forgets.

Onboard Nexus

Plug in new hires like they’re joining The Matrix. Instantly delivers documents, training, logins, and tasks.

Marketing Warfare

Clip Cutter

Chop it up like a pro. Turns one video into 20+ short clips optimized for social media.

Signal Beacon

Your social army. AI-powered posting & engagement—never miss a mention, never leave a lead hanging.

Close Talker

Speaks to everyone, everywhere. Auto-replies to inbound leads on Instagram, Twitter, LinkedIn in your voice.

Vortex Outreach

Finds influencers, cold emails them, and keeps the conversations going without you lifting a finger.

Customers

Ethereal Support

The ghost in the machine. AI-powered customer service assistant that handles FAQs, refunds, and inquiries.

Ghost Scheduler

Meetings that book themselves. Auto-scheduling, rescheduling, and reminders without back-and-forth.

Ascend Onboarding

Drop new clients in like VIPs. Sends welcome emails, access links, guides, and videos instantly.

Pulse Reviews

Your reputation, managed on autopilot. Requests, collects, and publishes customer reviews and testimonials.

Data

Atlas Scraper

Scans the map like a kingpin. Finds business leads on Google Maps and compiles contact lists instantly.

Trend Cipher

Reads the streets. Scans Reddit, Twitter, and LinkedIn for real-time industry trends and customer pain points.

Oracle Dashboard

Knows everything before you do. Auto-generates business KPIs and reports without manual spreadsheet work.

Bring AI into your business
with the smartest team in the game.

Step 2 of 2

Share exactly what’s consuming your time, and we’ll dive in to analyze the bottlenecks holding you back. A $500 deposit is required to book your time slot. If we can solve your problem, the deposit will be applied to your package. This ensures we’re dedicating our time to serious clients.

Are repetitive tasks eating up your time?
Let your business run itself with smart, custom systems.
No need for a big team—just seamless solutions.
No tech skills? No problem. We’ll handle the setup.
Focus on your vision while we take care of the details

WHAT WE DO

We build smart systems that make your work a whole lot easier. Whether it’s cutting down admin work for law firms or helping influencers create and post content in one place (check out the demo below), we solve real problems. Our tools save you time so you can focus on the stuff that really matters

HOW WE DO IT

We’ll give your business a free checkup to see where automation can save you time. We’ll look at your tools and processes, then whip up an easy plan to connect it all and keep things running smoothly.

CRAFTING YOUR BLUEPRINT

Here’s how we bring it to life: one of our brilliant Pure Strategy Engineers will build your automation, connect all the accounts you need, and hand over a fully streamlined system, ready to go in a matter of days. (We’re really in the future)

RECENT BUILDS

CUSTOM SHOPIFY PRICE TOOL

We built a smart system for Shopify that handles bulk price updates, even for products with tricky variants.

Here’s how it works:

You upload a CSV file with your updated prices—fields like price, compared-at price, and title. The automation matches these to the correct product IDs and variants in your store. For simple products, the prices are updated right away. For variants, it uses filters to make sure everything lines up perfectly.
This isn’t something Shopify can do on its own, and there’s no app that solves this as cleanly. It saves you hours of manual updates and keeps your store running smoothly—no stress, no fuss.

WE PUT A COACHING BUSINESS ON AUTOPILOT

We set up a system for a business coach running a six-week program that practically runs itself.

Here’s how it works:

It all starts when a payment comes through on Stripe, usually right there on the call. That triggers everything—QuickBooks fires off an invoice, the client gets a friendly thank-you email, and they’re sent the course materials instantly.
Then comes the first big step: booking their first meeting. Calendly takes care of that, and we attached a short survey to collect extra details—stuff like their goals or pain points. GPT steps in here to summarize those responses into a quick brief that gets sent to the coach. By the time they walk into the first session, they’re already prepped with exactly what they need to know.
For the check-ins, we made it super easy. Zoom calls are transcribed with GPT Whisper, and summaries with action points are auto-generated. The system even drafts follow-up emails for the 2-week, 3-week, and 4-week marks, so no one falls through the cracks.
By the end of the six weeks, the whole thing—from payment to personalized follow-ups—is handled like clockwork. The coach doesn’t have to think about the process—it just works. It’s smooth, professional, and saves a ton of time, leaving them to focus on actually coaching.

SMARTER. SIMPLER. SEAMLESS.

Time is the ultimate resource—and most businesses waste up to 30% of it on repetitive tasks. By designing intelligent automations, we free up your schedule and transform inefficiency into progress. Research shows that effective systems can increase productivity by as much as 40%, allowing leaders like you to focus on innovation, strategy, and growth. Let us take the manual work off your plate so you can do what you do best: drive your vision forward.

Every CEO and operator faces the same question

Do I scale by hiring more people or by removing inefficiencies?

Your Decision	Using Pure Strategy	Hiring More Employees	Doing Nothing
Speed of Execution	Fully operational in 30 days.	Hiring takes 3-6 months.	No change, inefficiencies persist.
Cost Impact	Saves $50K – $1M+ per year.	Costs $50K+ per new hire.	Hidden revenue losses.
Scalability	Removes wasted time permanently.	Limited by team size.	Bottlenecks slow expansion.
Operational Load	Runs 24/7 without fatigue.	Employees require management.	Work remains manual & repetitive.

Who We’re For

These are real-world examples of how businesses scale faster when they remove friction.

Solo Entrepreneur

Industry: E-commerce, fitness apparel

Annual Revenue: $250K – $1M

Hours Lost Per Month (Before Automation): 40+

Projected Savings (After Automation): $75,000+ per year

Before

The founder was handling lead generation, outreach, and customer support manually.
Social media DMs were full but responses were slow, leading to missed sales.
Affiliate & influencer partnerships took forever to set up and track.

After

AI-driven lead capture & instant follow-ups increased conversion rates by 27%.
Automated order tracking & customer support reduced response time from 48 hours to seconds.
Influencer & affiliate automation doubled partnerships in 6 months.

Construction

Industry: General contracting, construction

Annual Revenue: $5M – $10M

Hours Lost Per Month (Before Automation): 100+

Projected Savings (After Automation): $250,000+ per year

Before

Payroll & invoicing required hours of admin work every week.
Timecards were tracked manually, leading to delays in job costing & billing.
Client approvals & change orders required endless follow-ups.

After

Automated timecard tracking & payroll processing saved 15+ hours per week.
AI-driven invoice & billing system reduced late payments by 60%.
Automated approval workflows kept projects moving without delays.

Large Enterprise

Industry: Co-working & commercial real estate

Annual Revenue: $10M+

Hours Lost Per Month (Before Automation): 500+

Projected Savings (After Automation): $1M+ per year

Before

Multiple teams managing client onboarding & internal workflows manually.
High overhead from administrative labor & inefficient processes.
Revenue potential limited by slow execution & missed opportunities.

After

End-to-end automation for internal workflows & client management
AI-driven CRM & sales outreach led to faster deal cycles
Data-driven dashboards eliminated manual reporting work

OUR DIFFERENCE

Patrick Murti’s journey in automation comes from his work at global giants Google, Samsung, and Facebook. Whether automating workflows to manage billions in partnerships or creating tools that streamlined operations for teams across continents, Patrick mastered the art of scaling with specific sequences that solve problems. Today, as the founder of Pure Strategy, Patrick is bringing that same level of expertise to small and medium-sized businesses. He’s passionate about partnering with ambitious entrepreneurs and business leaders, helping them unlock growth through cutting-edge automation.

Start Here

Step 1 of 2

THE STRATEGIES

Precision Sales

Shadow Messenger

Follow-Up Ghost

Pipeline Phantom

Echo Closer

Command Center

Titan Payroll

Greenlight

Sentinel

Onboard Nexus

Marketing Warfare

Clip Cutter

Signal Beacon

Close Talker

Vortex Outreach

Customers

Ethereal Support

Ghost Scheduler

Ascend Onboarding

Pulse Reviews

Data

Atlas Scraper

Trend Cipher

Oracle Dashboard

Bring AI into your businesswith the smartest team in the game.

Step 2 of 2

WHAT WE DO

HOW WE DO IT

CRAFTING YOUR BLUEPRINT

RECENT BUILDS

SMARTER. SIMPLER. SEAMLESS.

Every CEO and operator faces the same question

Who We’re For

Before

After

Before

After

Before

After

OUR DIFFERENCE

PURE STRATEGY

Your Vision, Our Precision

New York City

Let's get in touch

Bring AI into your business
with the smartest team in the game.