We partnered with Google to make Search even better by boosting user engagement and ad clicks. Through A/B testing on key design elements like logos, buttons, and badges, we reimagined the user experience, making it easier for people to find what they need—and for Google to drive revenue.
The redesigned elements not only improved clicks but also boosted ad revenue, setting Google Search up for a smooth, impactful rollout over 2024-2025.